:root{--stone-950:#0a0a0a;--stone-900:#121212;--stone-800:#2a2a2a;--stone-200:#f4f3f1;--stone-100:#fff;--line:#e8e6e1;--line-soft:#f0eeea;--gold:#121212;--gold-dark:#8c8c8c;--text:#1a1a1a;--muted:#6f6f6f;--muted-dark:#b7b4ad;--wa:#121212;--wa-ink:#fff;--radius:4px;--max:1180px;--serif:var(--font-serif), "Hoefler Text", Georgia, serif;--sans:var(--font-geist-sans), -apple-system, BlinkMacSystemFont, "Segoe UI", Roboto, Helvetica, Arial, sans-serif}*{box-sizing:border-box;margin:0;padding:0}html{scroll-behavior:smooth;-webkit-text-size-adjust:100%}body{font-family:var(--sans);color:var(--text);background:var(--stone-100);-webkit-font-smoothing:antialiased;font-size:17px;line-height:1.65}img{max-width:100%;display:block}a{color:inherit;text-decoration:none}.container{width:100%;max-width:var(--max);margin:0 auto;padding:0 28px}.section{padding:104px 0}.eyebrow{letter-spacing:2.5px;text-transform:uppercase;color:var(--gold-dark);margin-bottom:18px;font-size:12px;font-weight:500}h1,h2,h3{font-family:var(--serif);color:var(--stone-900);letter-spacing:-.01em;font-weight:300;line-height:1.08}h1{font-size:clamp(2.4rem,6.5vw,4.3rem)}h2{font-size:clamp(1.9rem,4.2vw,3rem)}h3{font-size:1.3rem;font-weight:400}p{color:var(--muted)}.lead{color:var(--muted);max-width:56ch;font-size:1.12rem}.btn{letter-spacing:.01em;border-radius:var(--radius);cursor:pointer;border:none;align-items:center;gap:9px;padding:14px 26px;font-size:15px;font-weight:500;transition:background .15s,color .15s,transform .12s;display:inline-flex}.btn:active{transform:scale(.985)}.btn-wa{background:var(--stone-900);color:var(--wa-ink)}.btn-wa:hover{background:#000}.btn-ghost{color:var(--stone-900);border:1px solid var(--stone-900);background:0 0}.btn-ghost:hover{background:var(--stone-900);color:#fff}.btn-ghost-light{color:#fff;background:0 0;border:1px solid #ffffff61}.btn-ghost-light:hover{color:var(--stone-950);background:#fff}.btn-lg{padding:17px 34px;font-size:16px}.badge{letter-spacing:1.5px;text-transform:uppercase;color:var(--stone-900);border:1px solid var(--line);background:#fff;border-radius:30px;align-items:center;gap:9px;padding:7px 16px;font-size:12px;font-weight:500;display:inline-flex}.header{z-index:40;-webkit-backdrop-filter:saturate(140%)blur(12px);backdrop-filter:saturate(140%)blur(12px);border-bottom:1px solid var(--line);background:#ffffffd1;position:sticky;top:0}.header .container{justify-content:space-between;align-items:center;height:74px;display:flex}.brand{font-family:var(--serif);letter-spacing:2px;color:var(--gold-dark);font-size:21px;font-weight:400}.brand span{color:var(--stone-900)}.nav{align-items:center;gap:30px;display:flex}.nav a{color:#585551;letter-spacing:.2px;font-size:14px}.nav 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.micro{color:#9a9a9a;letter-spacing:.2px;margin-top:16px;font-size:13px}.hero-points{border-top:1px solid var(--line);flex-wrap:wrap;gap:22px 40px;margin-top:56px;padding-top:30px;display:flex}.hero-points div{color:var(--text);align-items:flex-start;gap:8px;max-width:230px;font-size:14px;line-height:1.5;display:flex}.hero-points b{color:var(--stone-900);font-weight:600}.diff-grid{border:1px solid var(--line);border-radius:var(--radius);grid-template-columns:repeat(4,1fr);gap:0;display:grid;overflow:hidden}.diff-card{border-right:1px solid var(--line);background:#fff;padding:34px 28px}.diff-card:last-child{border-right:none}.diff-card .ico{width:38px;height:38px;color:var(--stone-900);justify-content:center;align-items:center;margin-bottom:18px;font-size:22px;display:flex}.diff-card h3{font-family:var(--sans);color:var(--stone-900);letter-spacing:.1px;margin-bottom:8px;font-size:15px;font-weight:600}.diff-card 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#ffffff14;margin-top:40px;padding-top:24px;font-size:12.5px}.wa-float{z-index:50;background:var(--stone-900);color:#fff;border-radius:50%;justify-content:center;align-items:center;width:56px;height:56px;font-size:26px;transition:background .15s;display:flex;position:fixed;bottom:22px;right:22px;box-shadow:0 8px 24px #00000038}.wa-float:hover{background:#000}.mobile-bar{display:none}@media (max-width:900px){.section{padding:72px 0}.nav{display:none}.hero-grid{grid-template-columns:1fr;gap:0}.hero-media{display:none}.marcas-row{gap:28px 36px}.marca img{height:24px!important}.diff-grid{grid-template-columns:1fr 1fr}.diff-card:nth-child(2){border-right:none}.diff-card{border-bottom:1px solid var(--line)}.prod-grid{grid-template-columns:1fr 1fr}.historia-grid,.cont-grid{grid-template-columns:1fr;gap:34px}.footer-grid{grid-template-columns:1fr 1fr}.wa-float{bottom:78px}.mobile-bar{z-index:49;border-top:1px solid var(--line);background:#fff;gap:10px;padding:10px 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9px;font-size:11px}.pres-chips{flex-wrap:wrap;gap:9px;display:flex}.pres-chip{color:#d6d4cf;background:#ffffff0d;border:1px solid #ffffff24;border-radius:30px;align-items:center;gap:6px;padding:8px 15px;font-size:13.5px;display:inline-flex}.pres-chip:before{content:"⌕";color:#8f8b85;font-size:14px}.pres-frentes{grid-template-columns:repeat(4,1fr);gap:18px;margin-top:30px;display:grid}.pres-frente{border:1px solid var(--line);border-radius:var(--radius);background:#fff;padding:24px}.pres-frente-n{font-family:var(--serif);color:#c9c6bf;margin-bottom:12px;font-size:1.4rem;display:block}.pres-frente h3{font-family:var(--sans);color:var(--stone-900);margin-bottom:8px;font-size:16px;font-weight:600}.pres-frente p{font-size:13.5px;line-height:1.5}.pres-frente-ej{font-style:italic;color:var(--gold-dark)!important;margin-top:12px!important;font-size:12.5px!important}.pres-funnel{grid-template-columns:repeat(4,1fr);gap:36px;margin-top:32px;display:grid;position:relative}.pres-funnel-step{position:relative}.pres-funnel-ico{border:1px solid var(--stone-900);background:#fff;border-radius:50%;justify-content:center;align-items:center;width:52px;height:52px;margin-bottom:16px;font-size:22px;display:flex}.pres-funnel-step h3{font-family:var(--sans);color:var(--stone-900);margin-bottom:6px;font-size:16px;font-weight:600}.pres-funnel-step p{font-size:13.5px;line-height:1.5}.pres-funnel-arrow{color:#c2bfb8;font-size:20px;position:absolute;top:16px;right:-24px}.pres-metrics{grid-template-columns:repeat(3,1fr);gap:20px;margin-top:32px;display:grid}.pres-metric{border-radius:var(--radius);background:#161310;border:1px solid #ffffff24;padding:30px 24px}.pres-metric-v{font-family:var(--serif);color:#fff;font-size:2.4rem;font-weight:300;line-height:1}.pres-metric-l{color:#e8e6e1;margin-top:12px;font-size:15px;font-weight:500}.pres-metric-n{color:#9a958c;margin-top:6px;font-size:13px;line-height:1.45}.pres-cierre{border-top:1px solid var(--line);background:#fff}.pres-next{gap:14px;max-width:640px;margin-top:28px;display:grid}.pres-next>div{color:var(--text);align-items:flex-start;gap:16px;font-size:16px;line-height:1.5;display:flex}.pres-next span{background:var(--stone-900);color:#fff;border-radius:50%;flex:none;justify-content:center;align-items:center;width:30px;height:30px;font-size:14px;font-weight:600;display:flex}.pres-foot{border-top:1px solid var(--line);letter-spacing:1px;text-transform:uppercase;color:var(--gold-dark);margin-top:48px;padding-top:22px;font-size:12.5px}.pres-trabajo-sec{background:var(--stone-200)}.pres-trabajo{grid-template-columns:1fr 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var(--line);border-radius:var(--radius);background:#fff;padding:24px}.pres-campania.soon{background:var(--stone-200)}.pres-campania-head{font-family:var(--sans);color:var(--stone-900);flex-wrap:wrap;align-items:center;gap:10px;font-size:15px;font-weight:600;display:flex}.pres-soon-tag{letter-spacing:1px;text-transform:uppercase;color:var(--muted);border:1px solid var(--line);border-radius:20px;padding:2px 9px;font-size:10.5px;font-weight:500}.pres-campania-nota{color:var(--muted);margin:9px 0 16px;font-size:13.5px;line-height:1.5}.pres-grupos{gap:8px;display:grid}.pres-grupo{color:var(--text);background:var(--stone-200);border-radius:var(--radius);padding:11px 14px;font-size:13.5px}.pres-campania.soon .pres-grupo{color:var(--muted);background:#fff}.pres-ad{border:1px solid var(--line);border-radius:var(--radius);background:#fff;max-width:640px;margin-top:30px;padding:22px 24px;box-shadow:0 1px 6px #0000000a}.pres-ad-top{color:var(--text);align-items:center;gap:7px;font-size:13px;display:flex}.pres-ad-badge{color:var(--stone-900);font-weight:600}.pres-ad-title{font-family:var(--sans);color:#1a0dab;margin:9px 0 6px;font-size:20px;font-weight:400;line-height:1.3}.pres-ad-desc{color:#4d5156;font-size:14px;line-height:1.55}.pres-ad-links{flex-wrap:wrap;gap:20px;margin-top:13px;display:flex}.pres-ad-links span{color:#1a0dab;font-size:14px}.pres-list{gap:11px;margin-top:8px;list-style:none;display:grid}.pres-list li{color:var(--muted);padding-left:20px;font-size:14.5px;line-height:1.55;position:relative}.pres-list li:before{content:"";background:var(--stone-900);width:9px;height:1px;position:absolute;top:11px;left:0}@media (max-width:900px){.pres-pillars,.pres-cards-2,.pres-frentes,.pres-funnel,.pres-metrics,.pres-trabajo,.pres-estructura{grid-template-columns:1fr}.pres-step{grid-template-columns:1fr;gap:12px}.pres-funnel-arrow{display:none}.pres-frentes{grid-template-columns:1fr 1fr}}@media (max-width:560px){.pres-frentes{grid-template-columns:1fr}}